The Serenade @ Holland

A 99-year leasehold condominium in District 10 (Core Central Region), completed in 2004.

At a glance

  • Median psf Not available
  • Sales 0
  • Atlas score 56 out of 100

The project

Project facts

Developer
WingTai Holdings
Total units
89
Storeys
19
TOP
2004
Tenure
99-year leasehold from 2001
Property type
Condominium
District
District 10
Market segment
Core Central Region (CCR)
Street
Holland Road
Units sold at least once
89

PLB Atlas

Atlas score

56 out of 100

From 10 of 10 parts, each scored 1 to 5.

  • Bala's Curve3 out of 5
  • District disparity5 out of 5
  • Exit audience3 out of 5
  • Land size / density4 out of 5
  • MRT proximity2 out of 5
  • Quantum1 out of 5
  • Region disparity4 out of 5
  • Rental demand2 out of 5
  • Parents' attraction2 out of 5
  • Volume2 out of 5

The Atlas score is PLB's own reading of how well a project may hold its value when it is sold on: the parts' total as a share of the most they could score. It is an estimate, not advice or a valuation.

Last five years

Price per square foot, month by month

No sales in the 12 months to Sep 2026.

Median price per square foot at The Serenade @ Holland each month, Oct 2021 to Sep 2026. Sales of more than one unit are left out. Median price per square foot for The Serenade @ Holland each month from Oct 2021 to Sep 2026. Lowest $1,027 in Sep 2022; highest $1,792 in Feb 2025; latest $1,684 in Aug 2025. 48 months had no sales. Nov 2021: median $1,391 psf, 1 saleJan 2022: median $1,415 psf, 2 salesMay 2022: median $1,475 psf, 1 saleJul 2022: median $1,467 psf, 1 saleSep 2022: median $1,027 psf, 1 saleDec 2022: median $1,495 psf, 2 salesSep 2023: median $1,546 psf, 1 saleMar 2024: median $1,509 psf, 2 salesApr 2024: median $1,646 psf, 1 saleFeb 2025: median $1,792 psf, 1 saleApr 2025: median $1,626 psf, 1 saleAug 2025: median $1,684 psf, 2 sales
Median price per square foot at The Serenade @ Holland each month, Oct 2021 to Sep 2026. Sales of more than one unit are left out.
Show these numbers as a table
Median price per square foot at The Serenade @ Holland each month, Oct 2021 to Sep 2026. Sales of more than one unit are left out.
MonthMedian psfSales
Aug 2025$1,6842
Apr 2025$1,6261
Feb 2025$1,7921
Apr 2024$1,6461
Mar 2024$1,5092
Sep 2023$1,5461
Dec 2022$1,4952
Sep 2022$1,0271
Jul 2022$1,4671
May 2022$1,4751
Jan 2022$1,4152
Nov 2021$1,3911
Median price per square foot at The Serenade @ Holland by year
YearMedian psfSales
2025$1,6844
2024$1,5753
2023$1,5461
2022$1,4447
2021$1,3129
2020$1,1951
2019$1,2455
2018$1,2015
2016$1,1615
2015$1,2023
2014$1,2782
2013$1,2892
2012$1,1218
2011$1,1289
2010$1,02315
2009$8427
2008$9009
2007$80318
2006$60610
2005$5416
2004$6144
2002$63480
2001$6244

Newest first

Each sale

The date the sale was agreed, the range of floors the home is on, its area, price and price per square foot, and whether it was bought from the developer (new sale), before completion from another buyer (sub sale) or after completion (resale).

Sales at The Serenade @ Holland, newest first
DateFloorsArea (sq ft)PricePrice psfType of sale
29 Aug 202511 to 151,507$2,530,000$1,679Resale
10 Aug 20256 to 101,905$3,218,000$1,689Resale
28 Apr 202516 to 201,507$2,450,000$1,626Resale
6 Feb 202516 to 201,507$2,700,000$1,792Resale
2 Apr 202411 to 151,507$2,480,000$1,646Resale
22 Mar 202411 to 151,905$2,750,000$1,443Resale
11 Mar 202411 to 151,905$3,000,000$1,575Resale
7 Sep 202311 to 151,539$2,380,000$1,546Resale
28 Dec 202211 to 151,539$2,380,000$1,546Resale
19 Dec 20226 to 101,787$2,580,000$1,444Resale
5 Sep 202216 to 203,778$3,880,000$1,027Resale
28 Jul 20226 to 101,152$1,690,000$1,467Resale
13 May 202211 to 151,905$2,810,000$1,475Resale
17 Jan 202216 to 201,507$2,120,000$1,407Resale
14 Jan 202216 to 201,787$2,540,000$1,422Resale
29 Nov 20216 to 101,905$2,650,000$1,391Resale
13 Aug 202111 to 151,539$2,020,000$1,312Resale
5 Jul 202116 to 201,905$2,550,000$1,338Resale
3 May 202116 to 201,905$2,525,000$1,325Resale
30 Apr 20216 to 101,787$2,250,000$1,259Resale
7 Apr 202111 to 151,507$1,990,000$1,321Resale
1 Mar 202111 to 151,539$1,880,000$1,221Resale
24 Feb 20211 to 51,539$1,850,000$1,202Resale
16 Feb 20211 to 51,152$1,400,000$1,216Resale
16 Dec 202016 to 201,539$1,840,000$1,195Resale
26 Nov 20196 to 101,152$1,450,000$1,259Resale
1 Aug 201911 to 151,152$1,450,000$1,259Resale
27 May 20191 to 51,905$2,300,000$1,207Resale
21 May 201916 to 201,787$2,225,000$1,245Resale
21 Jan 201911 to 151,507$1,750,000$1,161Resale
25 Oct 201811 to 151,507$1,800,000$1,194Resale
5 Jul 20181 to 51,884$2,250,000$1,194Resale
7 Jun 201816 to 201,507$1,810,000$1,201Resale
16 Mar 201811 to 151,787$2,200,000$1,231Resale
22 Feb 201811 to 151,787$2,200,000$1,231Resale
19 Dec 201616 to 201,507$1,824,000$1,210Resale
12 Aug 201611 to 151,507$1,750,000$1,161Resale
1 Aug 201611 to 151,507$1,760,000$1,168Resale
7 Jun 20166 to 101,507$1,750,000$1,161Resale
13 Jan 201616 to 201,539$1,700,000$1,104Resale
18 Aug 20156 to 101,539$1,830,000$1,189Resale
11 Jun 20156 to 101,152$1,408,000$1,222Resale
2 Apr 201516 to 201,539$1,850,000$1,202Resale
23 May 20141 to 51,787$2,200,000$1,231Resale
16 Apr 201411 to 151,539$2,038,000$1,324Resale
13 Nov 20136 to 101,539$1,965,000$1,277Resale
16 Aug 201316 to 201,787$2,323,000$1,300Resale
9 Nov 201216 to 201,905$2,450,000$1,286Resale
29 Oct 201216 to 201,507$1,850,000$1,228Resale
12 Jul 20121 to 51,302$1,480,000$1,136Resale
18 May 20121 to 51,539$1,720,000$1,117Resale
15 May 201216 to 201,507$1,695,000$1,125Resale
23 Apr 20126 to 101,507$1,600,000$1,062Resale
29 Mar 201216 to 203,746$3,830,000$1,022Resale
15 Mar 201211 to 151,539$1,670,000$1,085Resale
11 Nov 20116 to 101,787$2,000,000$1,119Resale
11 Aug 20116 to 101,507$1,788,000$1,186Resale
23 Jun 201111 to 151,787$2,170,000$1,214Resale
14 Jun 201116 to 201,905$2,300,000$1,207Resale
13 May 201111 to 151,905$2,300,000$1,207Resale
9 May 201111 to 151,787$1,930,000$1,080Resale
25 Mar 201111 to 151,905$2,150,000$1,128Resale
7 Mar 20116 to 101,152$1,250,000$1,085Resale
23 Feb 20111 to 51,507$1,660,000$1,102Resale
4 Nov 201011 to 151,539$1,640,000$1,065Resale
25 Oct 201016 to 201,507$1,550,000$1,029Resale
6 Oct 201011 to 151,905$2,080,000$1,092Resale
27 Aug 20106 to 101,539$1,568,000$1,019Resale
23 Aug 20106 to 101,507$1,570,000$1,042Resale
6 Aug 201016 to 201,507$1,500,000$995Resale
30 Jul 20106 to 101,787$1,920,000$1,075Resale
16 Jun 201011 to 151,539$1,575,000$1,023Resale
8 Jun 201016 to 203,767$3,180,000$844Resale
4 May 201011 to 151,507$1,350,000$896Resale
21 Apr 201011 to 151,152$1,267,200$1,100Resale
19 Apr 20101 to 51,507$1,500,000$995Resale
7 Apr 201011 to 151,905$2,100,000$1,102Resale
18 Mar 201011 to 151,539$1,380,000$897Resale
5 Feb 201011 to 151,787$1,650,000$923Resale
14 Oct 20096 to 101,152$1,000,000$868Resale
20 Aug 200911 to 151,152$970,000$842Resale
2 Aug 200911 to 151,905$1,711,000$898Resale
17 Jun 200916 to 201,507$1,280,000$849Resale
25 May 200916 to 203,778$2,450,000$648Resale
2 May 200916 to 201,539$1,170,000$760Resale
13 Mar 200916 to 203,832$2,700,000$705Resale
5 Dec 200811 to 151,539$1,150,000$747Resale
30 Sep 20081 to 51,539$1,350,000$877Resale
2 Aug 20081 to 51,302$1,150,000$883Resale
27 Jun 20081 to 51,539$1,385,100$900Resale
20 May 200816 to 201,905$2,210,000$1,160Resale
8 Mar 20086 to 101,539$1,300,000$845Resale
25 Jan 200811 to 151,787$2,070,000$1,158Resale
22 Jan 20086 to 101,152$1,095,000$951Resale
14 Jan 20086 to 101,905$1,900,000$997Resale
19 Nov 20071 to 51,905$2,250,000$1,181Resale
21 Sep 200716 to 201,539$1,570,000$1,020Resale
16 Aug 20071 to 51,539$1,750,000$1,137Resale
19 Jul 20076 to 101,152$1,082,880$940Resale
6 Jul 200711 to 151,905$2,200,000$1,155Resale
29 Jun 200711 to 151,152$1,030,000$894Resale
4 Jun 20076 to 101,905$1,530,000$803Resale
2 Jun 20076 to 101,539$1,350,000$877Resale
30 May 200716 to 201,507$1,280,000$849Resale
25 May 20071 to 51,507$1,210,000$803Resale
11 May 200711 to 151,152$830,000$721Resale
10 May 20071 to 51,539$1,190,000$773Resale
6 May 20071 to 51,593$1,180,000$741Resale
16 Apr 20071 to 51,302$905,000$695Resale
23 Feb 20071 to 51,884$1,400,000$743Resale
14 Feb 20071 to 51,787$1,300,000$728Resale
14 Feb 20076 to 101,787$1,200,000$672Resale
17 Jan 200711 to 151,905$1,321,000$693Resale
6 Dec 20061 to 51,152$700,000$608Resale
16 Oct 20066 to 101,539$908,000$590Resale
3 Oct 200611 to 151,787$1,090,000$610Resale
21 Aug 200616 to 203,832$2,530,000$660Resale
1 Aug 200616 to 201,905$1,200,000$630Resale
27 Jul 200611 to 151,507$910,000$604Resale
26 Jul 200611 to 151,787$1,030,000$576Resale
23 Jun 200616 to 203,746$2,200,000$587Resale
2 May 20061 to 51,539$950,000$617Resale
6 Mar 200616 to 203,767$2,100,000$557Resale
13 Dec 200516 to 203,778$2,050,000$543Resale
30 Nov 200511 to 151,539$840,000$546Resale
24 Aug 200516 to 203,724$1,800,000$483Resale
27 Jul 200516 to 203,832$2,040,000$532Resale
30 May 200516 to 201,539$830,000$539Resale
23 Mar 20051 to 51,539$900,000$585Resale
2 Sep 20046 to 101,152$710,000$616Resale
27 May 20041 to 51,507$920,000$611Sub sale
1 Mar 200416 to 201,776$1,188,888$669Sub sale
28 Feb 200411 to 151,507$870,000$577Sub sale
8 Apr 200216 to 203,832$1,990,000$519New sale
2 Apr 200211 to 151,905$1,270,000$667Sub sale
25 Feb 20026 to 101,507$1,000,000$664New sale
18 Feb 200211 to 151,539$960,000$624New sale
18 Feb 200211 to 151,507$980,000$650New sale
8 Feb 200216 to 201,539$985,000$640New sale
8 Feb 200216 to 201,539$975,000$633New sale
8 Feb 20026 to 101,507$937,000$622New sale
4 Feb 200216 to 201,507$970,000$644New sale
4 Feb 200211 to 151,507$956,000$634New sale
4 Feb 200211 to 151,539$936,000$608New sale
4 Feb 200211 to 151,152$765,000$664New sale
2 Feb 200211 to 151,787$1,233,000$690Sub sale
31 Jan 200211 to 151,507$888,000$589New sale
31 Jan 20026 to 101,539$937,000$609New sale
31 Jan 20026 to 101,152$780,576$678New sale
31 Jan 20026 to 101,152$774,661$673New sale
31 Jan 20026 to 101,787$1,250,000$700New sale
28 Jan 200216 to 201,507$1,038,000$689New sale
28 Jan 20026 to 101,507$1,075,000$713New sale
21 Jan 20026 to 101,539$928,000$603New sale
18 Jan 200216 to 201,507$1,008,000$669New sale
18 Jan 200216 to 201,776$1,178,000$663New sale
18 Jan 200216 to 201,507$960,000$637New sale
18 Jan 200216 to 201,905$1,192,000$626New sale
18 Jan 200216 to 201,539$989,000$643New sale
18 Jan 200216 to 201,507$968,000$642New sale
18 Jan 200216 to 201,507$1,003,000$666New sale
18 Jan 200216 to 201,905$1,187,000$623New sale
18 Jan 200216 to 201,787$1,155,000$646New sale
18 Jan 200211 to 151,507$940,000$624New sale
18 Jan 200211 to 151,507$966,000$641New sale
18 Jan 20026 to 101,787$1,101,000$616New sale
18 Jan 20026 to 101,905$1,247,000$655New sale
18 Jan 20026 to 101,539$940,000$611New sale
18 Jan 20026 to 101,787$1,191,000$667New sale
18 Jan 20026 to 101,905$1,333,500$700New sale
18 Jan 20026 to 101,539$930,000$604New sale
18 Jan 20026 to 101,152$786,000$682New sale
18 Jan 20026 to 101,507$880,000$584New sale
18 Jan 20026 to 101,152$780,000$677New sale
14 Jan 200216 to 201,905$1,260,000$661New sale
14 Jan 200216 to 201,539$1,001,000$650New sale
14 Jan 200211 to 151,905$1,235,000$648New sale
14 Jan 200211 to 151,787$1,178,000$659New sale
14 Jan 20026 to 101,905$1,254,000$658New sale
14 Jan 20026 to 101,905$1,174,000$616New sale
14 Jan 20021 to 51,507$875,000$581New sale
11 Jan 200216 to 201,905$1,251,000$657New sale
11 Jan 200216 to 201,787$1,162,000$650New sale
11 Jan 200216 to 201,507$950,000$630New sale
11 Jan 200216 to 201,507$997,000$662New sale
11 Jan 200211 to 151,507$959,000$636New sale
11 Jan 200211 to 151,787$1,149,000$643New sale
11 Jan 200211 to 151,507$985,000$654New sale
11 Jan 200211 to 151,905$1,125,000$590New sale
11 Jan 200211 to 151,539$951,000$618New sale
11 Jan 200211 to 151,905$1,095,000$575New sale
11 Jan 200211 to 151,152$747,000$649New sale
11 Jan 20026 to 101,507$913,000$606New sale
11 Jan 20026 to 101,787$1,086,000$608New sale
11 Jan 20026 to 101,905$1,168,000$613New sale
11 Jan 20026 to 101,539$908,200$590New sale
11 Jan 20021 to 51,905$1,059,000$556New sale
11 Jan 20021 to 51,539$880,110$572New sale
11 Jan 20021 to 51,787$1,029,000$576New sale
11 Jan 20021 to 51,507$870,000$577New sale
11 Jan 20021 to 51,787$1,039,000$581New sale
11 Jan 20021 to 51,593$946,000$594New sale
11 Jan 20021 to 51,884$1,096,000$582New sale
10 Jan 200216 to 203,746$2,180,000$582New sale
7 Jan 200211 to 151,787$1,182,000$662New sale
7 Jan 200211 to 151,539$901,000$585New sale
7 Jan 20026 to 101,787$604,580$338New sale
7 Jan 20021 to 51,152$692,000$601New sale
7 Jan 20021 to 51,539$888,000$577New sale
7 Jan 20021 to 51,539$855,000$555New sale
1 Jan 200211 to 151,787$1,040,000$582New sale
1 Jan 20026 to 101,152$772,000$670New sale
1 Jan 20021 to 51,302$776,000$596New sale
9 Dec 200111 to 151,905$1,214,000$637New sale
6 Dec 20011 to 51,152$702,000$610New sale
2 Dec 200116 to 201,787$1,157,000$648New sale
1 Dec 200111 to 151,507$895,000$594New sale

Rents

Rents by bedrooms

Median monthly rent at The Serenade @ Holland by quarter and bedrooms, with the number of leases
Quarter3 bedroomsAll
Apr to Jun 2026$6,425 (4)Not shown
Jul to Sep 2025$6,500 (3)Not shown
Jan to Mar 2025Fewer than 3 leases, or none$6,500 (3)
Oct to Dec 2024$6,000 (3)Not shown
Apr to Jun 2024Fewer than 3 leases, or none$6,375 (4)
Jul to Sep 2023$6,500 (3)Not shown
Jan to Mar 2023Fewer than 3 leases, or none$6,000 (3)
Oct to Dec 2022$5,400 (4)Not shown

Median monthly rent, with the number of leases in brackets. A figure is shown only where 3 or more leases were signed in the quarter.

Gross rental yield: not enough recent leases or sales to estimate it.

About the data

Where these figures come from

  • Sales and rents: URA's records. Floors are shown as 5-storey ranges; unit numbers are never shown.
  • Medians leave out sales of more than one unit in a single transaction.
  • Project facts are from PLB's project records. Where they give no TOP year, the completion year in the sale records is used.
  • The Atlas score and the gross rental yield are PLB's estimates.

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